The Use of Anchor Vignettes in Research in Organizational and Work Psychology
Abstract
Surveys in organizational behavior generally use Likert scales. Such scales, on the one hand, yield feedback, as well as knowledge about feelings and attitudes of different stakeholders. However, on the other hand, they are susceptible to bias due to response styles, which can lead to spurious results. This article aimed to present the use of anchor vignettes as a strategy to control the response bias due to the response style in surveys with Likert scales, focused on the organizational area. Practicality and economization are important criteria to recommend the adoption of anchor vignettes, considered a useful and effortless application method to control the bias of the response on Likert scales. Thus, we present the method in five steps; if these are followed, it will improve the reliability of quantitative research in organizational and work psychology.
Keywords: response style, likert scale, anchor vignettes
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